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Absolute Performance Cycles

Newport News native Joel Passman has been working on motorcycles for 30 years. His passion for this mode of transportation led him in 2007 to open Absolute Performance Cycles, a motorcycle repair and service shop located at 13379 Warwick Boulevard, Suite C.

Before venturing out on his own, Passman worked at several local shops to hone his troubleshooting and repair skills and to learn about the industry. Absolute Performance Cycles services and repairs motorcycles including Harley Davidson, Yamaha, Honda, Suzuki and Kawasaki. Their repair service includes oil changes, tires, brakes, state inspections and diagnostics to identify minor and major problems. In addition to their service work, Absolute also provides customizations such as LED lighting, fuel management systems, handlebars, aftermarket mirrors, customer air cleaners, exhaust systems and aftermarket wheels.

Passman believes that businesses live and die by their reputation, so customer service is an important part of Absolute’s business model. They believe in patiently taking the time to educate customers about their work and they also make follow up calls afterwards to ensure customers are pleased with the service received.

For more information about Absolute Performance Cycles, please visit